Sex dolls are high-priced and visually striking, but often misunderstood by first-time buyers. Displayed poorly, they can seem intimidating, gimmicky or off-putting. Displayed well, they become conversation starters, high-quality premium … Continue reading A Guide to Displaying Sex Dolls In-Store
"This is our bestseller.” “You should get this one instead; it’s stronger.” “This one costs more — but it’s way better!” In adult retail, sweeping statements like these can sound … Continue reading Tips for ‘Soft Selling’ to Today’s Shoppers
Influencer marketing has evolved over the past several years, and that ripple has extended to the sexual wellness industry. The factors driving the appeal of partnering with influencers — raising … Continue reading Rethinking Influencer Marketing in Sexual Wellness
Let's talk about "normal" sex. Actually, scratch that – let's talk about why the entire concept of "normal" sex is complete garbage that's probably ruining your life right now without … Continue reading Vanilla Is Just a Flavor: Why ‘Normal’ Sex Is the Most Dangerous Myth of All
In adult ecommerce, the marketing landscape never stops shifting. What succeeded brilliantly in March may seem outdated by September. When you look at the bigger picture, however patterns emerge: clear, … Continue reading High-ROI Marketing Tactics for Online Retail
One of the most valuable skills in pleasure retail isn’t persuasion — it’s translation. Customers often arrive curious but cautious, unsure of terminology, functions or even what questions to ask. … Continue reading Guiding Shoppers With Clear Pleasure Education
Dildos, those non-vibrating stalwarts of penetrative pleasure, are designed for use in the mouth, vagina, or anus. While some are shaped to resemble a penis (a rather straightforward approach), many … Continue reading Dildos: Versatility in Form & Function
Adult “creature play” is no longer just a niche novelty. There’s even a term for this kink: teratophilia, meaning sexual attraction to monsters. A heady mix of sensory novelty, curiosity … Continue reading Turning Fantasy Fans Into New Creature Play Shoppers
Masturbation feels good and being with a partner is so much better. Why? Because mutual masturbation can mean being fondled by your partner. The unexpected rhythm and pressure of mutual … Continue reading 6 Ways to take Mutual Masturbation to the Next Level
Years ago, I was deeply involved in upgrading the security camera system at a store in Hawaii. The process took several months. We provided store diagrams, mapped out camera lines … Continue reading How AI-Powered Loss Prevention Can Help Your Store