Building a successful Google Ads campaign can be a time-consuming process, and tasks such as selecting the right setup and bidding strategy can feel overwhelming to those unfamiliar with the … Continue reading Tips and Insights for Building Retail Success With Google Ads
As I sit and scan the retail horizon, it’s hard not to get caught up in the economic doom and gloom the mainstream news seems hell-bent on proliferating. Yes, we … Continue reading How to Outsmart an Economic Downturn With Retail Tech
Despite the rise of the internet, online shopping and the explosion of social media galloping across phone screens at an unprecedented pace, the centuries-old brick-and-mortar method of retail maintains its … Continue reading Boutique Blazers: A Look at How Savvy Indie Retailers Are Navigating Latest Trends
Samantha DeMartini remembers that day in high school like it was yesterday. “I was 17 years old and getting in a boy’s truck for a ride home,” she recalls. “The … Continue reading Kix’ies Founder Samantha DeMartini Aims to Revolutionize Sexy Fashion
An estimated 93% of customers read product reviews before they make a purchase. Yet while it’s obvious that product reviews add more transparency, which customers are looking for during their … Continue reading Tips for Sourcing Valuable Product Reviews, Driving Sales
The clitoris and the G-spot. Between them, these two anatomical features dominate both popular discourse about sexual pleasure and the world of adult pleasure products. There are countless toys designed … Continue reading How to Advise Customers on G-Spot Stimulation
In 1964, a cinema owner was prosecuted for obscenity for showing Louis Malle’s “The Lovers.” The case became sensationalized news and went all the way to the Supreme Court. This … Continue reading Circumventing Unfair Advertising Standards Against the Pleasure Industry
As consumers’ curiosity about BDSM continues to grow, driving them to explore this kink more and more deeply, we are seeing demand for gear specific to particular activities. The market … Continue reading How to Introduce Shoppers to Shibari
Social media is becoming increasingly hostile toward the sexual wellness world. The latest example: In a potentially catastrophic move for brands and marketers within the sexual wellness space, Meta recently … Continue reading A Look at the Aftermath of Meta’s Crackdown on Sex-Positive Content
In this age of constant competition, it’s important to make your brand stand out, which is why maintaining a business blog is an important part of any marketing strategy. It’s … Continue reading Why Maintaining an Active Blog Is Helpful for Retail Business