Amidst the cacophony of the digital age, as countless brands vie for attention, ensuring your brand or store’s survival and success means crafting a narrative that customers can identify with, … Continue reading How to Humanize Your Brand to Forge Genuine Customer Connections
Are the French really the world’s best lovers, or is that just what the movies make us think? Does the old adage “No sex please, we’re British” still apply, or … Continue reading Examining How Sexual Cultural Differences Drive Sales Globally
Despite the fact that at least half the people in the world have one, the clitoris remains one of the most under-researched, under-represented bodily organs in Western medicine, academia and … Continue reading A Look at the Evolution of Clitoral Stimulation Pleasure Products
As manufacturers and retailers, we have the power to bring people new products, to influence their buying choices, to save them money and to make them feel good about themselves. … Continue reading How to Bring Philanthropy Into Your Retail Business Plan
In the world of pleasure, even the winter frost can ignite new desires. Help your customers uncover those desires, satisfy their curiosity and burn the candle of romance even brighter … Continue reading How to Boost Holiday Sales With Winter-Themed Sensual Products
Inclusivity has evolved from buzzword to business norm. Once just a trendy term, it’s now redefining whole sectors — including the pleasure industry. The more adult stores grow and gain … Continue reading Practical Steps Toward Inclusivity for Online Retailers
From shibari to electrostimulation to impact play and more, today’s intrepid sexual explorers are always looking for something new, sexy and fun to try in the bedroom. It’s no surprise, … Continue reading How to Introduce Adult Retail Shoppers to Fantasy Role-Play
In the ever-evolving landscape of adult retail, few niches have experienced as profound a transformation as the world of fetish and bondage. Once relegated to dark dungeons, these kinks have … Continue reading Fetish in Focus: A Look at the Latest Trends Driving the BDSM Market
Shunga Erotic Art is best known for its boutique vibe, its stunning Japanese art visuals and of course, its curated line of oils, lotions and potions meant to be touched, … Continue reading Shunga Founder Manon Vallee Reveals the History Behind Her Veteran Brand
With the holidays quickly approaching, stores everywhere are working to infuse their seasonal messaging with creativity, engagement and anticipation. That means it’s time to get inspired, whip up some holiday … Continue reading Retailer Tips for Launching Teasers and Pre-Holiday Promotions