If you work in the adult industry, you probably know that affiliate marketing is a performance-based marketing strategy where individuals promote a brand’s products or services and receive commissions for … Continue reading Affiliate Partnerships Tips for Boosting Pleasure Brands’ Digital Presence
Masturbation is a natural and healthy aspect of human sexuality, yet it is often surrounded by stigma and misinformation. Fortunately, adult retailers can play a crucial role in reshaping the … Continue reading How Retailers Can Challenge Stigmatizing Attitudes Toward Masturbation
You’re at a fast-food place, ready to order a cheeseburger, when suddenly the cashier reels you in with a brilliant suggestion: Why not add fries and a drink for only … Continue reading Tips for Leveraging Customer Behavior to Boost Upsells
Managing a business – including payroll – can be tricky… but it doesn’t have to be with the right resources. Learn how to efficiently and effectively categorize your employees … Continue reading Payroll 101: What Small Business Operators Need to Know to Effectively + Legally Pay Themselves + Others
While foes of the adult entertainment industry often focus on “moral” concerns and perpetuate social stigmas, another form of attack can be equally or even more damaging: financial discrimination. Individuals … Continue reading Raising Awareness and Taking Action Against Financial Discrimination
Are you curious to discover which Meta advertising tactics succeed for brands in the intimate health sector, and how you can effectively position your products and services to avoid rejection? This live virtual workshop aims to clarify the complexities of censorship and unveil successful Meta advertising strategies for small to medium-sized enterprises.
Meet the folks behind The Sexual Wellness Professionals Alliance (SWPA), our industry’s first formal trade organization and division of the Free Speech Coalition!
From soothing self-care in the bath to the invigorating spray of a shower, water can introduce new dimensions of pleasure, unlock unique sensations and provide a sensual backdrop for intimate … Continue reading How to Sell Shoppers on Water-Friendly Toys
At our marketing agency, we focus on using real data to make better decisions for our clients. We believe every action a visitor takes on a website can tell us … Continue reading Tips for Boosting Ecommerce Revenue With Behavioral Insights
Imagine you’re at a store, deciding between two products with similar packaging, features and pricing. You’re not predisposed toward either brand and you haven’t seen any reviews — but one … Continue reading A Look at the Do’s and Don’ts of Gift-With-Purchase Promos