Sex toy manufacturers are increasingly recognizing the value of fantasy products, expanding their lines to include ever more diverse designs. What was once considered a niche market has proven to … Continue reading Gender Play Gets Creative With Fantasy Toys
Hey there, newbie! Ready to embark on an exciting journey of self-discovery with dildos? Whether you're flying solo or looking to spice things up with a partner, starting with the … Continue reading Dildos for Beginners: Your Guide to Getting Started
In marketing, there tends to be an emphasis on the younger generation — the trendsetters. The assumption is that appealing to the younger market has a halo effect on older … Continue reading The Midlife Movement Is Exploding; Is the Pleasure Industry Ready?
Let’s get real for a minute—sex is an amazing part of life, but it’s also something that comes with responsibilities. And I’m not just talking about remembering your partner’s birthday … Continue reading Safe Sex Practices: Stay Protected, Stay Empowered
As someone who has been in the industry since 2003, I’ve seen countless trends, products and marketing strategies come and go. Yet one thing has remained consistent: a significant gap … Continue reading How Sex Toy Retailers Can Better Support Marginalized Communities
Why Sensory Play? Unlocking New Dimensions of Intimacy Have you ever wondered what it would be like to experience intimacy on a whole new level? Imagine a world where every … Continue reading Enhancing Intimacy with Sensory Play: A Journey of Exploration and Connection
Retail shrink isn’t just a cost of doing business — it’s an existential threat. Theft, fraud, operational inefficiencies and employee mismanagement chip away at profits in ways that many business … Continue reading Mitigating Retail Shrink Through Intelligent Video Solutions
Most people don’t have the best idea of masturbation. This intimate solo activity usually causes people to feel shame and most often, it’s something that’s not discussed. Therefore, there are … Continue reading Masturbation Myths and Facts
For the past 50 years or so, the pleasure industry has worked tirelessly to increase public acceptance of sex toys. We’ve done an incredible job, and that progress has only … Continue reading Tips for Reinvigorating Marketing Strategy by Tapping Into Online Feedback
Just like the stunning crystal figurines that you can’t help but stare at a gift shop, glass dildos have a similar allure — however, like a gift shop’s “you break, … Continue reading Are Glass Dildos Safe?