The most valuable part of any business is the customer, so it’s no wonder that Get to Know Your Customers Day is celebrated not just annually, but quarterly. This year’s … Continue reading How to Build Retail Customer Loyalty Through Connection
Tag: XBIZ
Tips for Fostering Productive Conversations in Adult Retail Settings
In an ideal world, every workplace interaction would run smoothly. Employees would communicate clearly and directly. Customers would always be satisfied and challenges would resolve themselves. But reality often presents … Continue reading Tips for Fostering Productive Conversations in Adult Retail Settings
A Look at the Fortune 500 Tech Available for Adult Stores
It used to be that if you wanted cutting-edge tech to power your adult store operation, you needed a Fortune 500 budget. Small and midsize stores had to settle for … Continue reading A Look at the Fortune 500 Tech Available for Adult Stores
Pleasure Brand Marketing and PR Trends to Watch in 2025
From the lockdown boom to the economic pressures of a post-pandemic world, we have seen shifting technologies, evolving consumer expectations and a hunger for authenticity shape pleasure product marketing and … Continue reading Pleasure Brand Marketing and PR Trends to Watch in 2025
SEX: Always Learning, Always Teaching
Okay, so most of you know my background. Briefly, I started out as a shy consumer and now look at me! In 1993, I flew in the face of convention, … Continue reading SEX: Always Learning, Always Teaching
A Look at the Ethics, Risks of AI-Generated Sexual Wellness Content
Few technological advancements have inspired the level of controversy that has been generated by the advent of artificial intelligence, which is now powering or being incorporated into digital tools we … Continue reading A Look at the Ethics, Risks of AI-Generated Sexual Wellness Content
How to Keep Meta From Derailing Your Social Media Campaign
The heavy hand of Meta can be both unforgiving and unpredictable. Profiles that Meta decides have violated its platforms’ terms may find themselves on the receiving end of punishments — … Continue reading How to Keep Meta From Derailing Your Social Media Campaign
Pleasure Biz Mainstays Reflect on Decades-Long Careers, Share Advice for Up-and-Comers
“If you do what you love, you’ll never work a day in your life.” That saying definitely holds true in the pleasure industry, where many executives build careers that exceed … Continue reading Pleasure Biz Mainstays Reflect on Decades-Long Careers, Share Advice for Up-and-Comers
Smart Commerce: How AI can Take Retail Operations to the Next Level
In my last article, I discussed how AI is not just “on the horizon” for small-to-midsize retailers — it’s barreling toward us in a big way. I stressed the critical … Continue reading Smart Commerce: How AI can Take Retail Operations to the Next Level
Strategies for Navigating Content Restrictions on Social Media
Welcome to the “seggsual” wellness industry, also known as the “s//xual wellness industry” or “s-eggs-ual” wellness industry. Why so many aliases? Because mentioning what we actually do can torpedo our … Continue reading Strategies for Navigating Content Restrictions on Social Media