When it comes to product quality, the adult retail industry has come a long way. In the span of the last decade, we’ve seen manufacturers become more aware of what … Continue reading A Look at the Myths Surrounding Products That Are ‘Made in China’
Tag: Business tips
Adult Retail Industry Experts Discuss State of Post-Pandemic Market
For those in the business of selling pleasure products, life after COVID is a mixed bag that the sector is still navigating. However, listening to leading figures in the adult … Continue reading Adult Retail Industry Experts Discuss State of Post-Pandemic Market
Industry Etiquette Tips for Adult Retail Newbies
If you are a micro-retailer or a small manufacturer in this industry, chances are you may have felt overlooked or underestimated at some point simply based on the perceived size … Continue reading Industry Etiquette Tips for Adult Retail Newbies
Why Retailers Should Look at Distributors as Collaborators, Not Middlemen
When I first started my business back in 2015, I was ordering products from a single wholesale distributor, and directly ordering products from a handful of companies. Back when it … Continue reading Why Retailers Should Look at Distributors as Collaborators, Not Middlemen
How to Discover Your Brand Archetype in a Pleasure-Based Industry
Think of a brand, any brand. Got it? Now, ask yourself, what is it about this brand that is memorable? Is it humorous commercials or a catchy campaign slogan? Think … Continue reading How to Discover Your Brand Archetype in a Pleasure-Based Industry
What Is the Best Toy for Travel?
When asked, “Do you travel for business or pleasure?” I always say pleasure, and I do some work while I’m there. Recently the topic of travel came up and … Continue reading What Is the Best Toy for Travel?
Defining ‘Wellness’ in the Pleasure Products Industry
If you look around the media (and our industry!) these days, there’s a word you’ve probably noticed coming up repeatedly in reference to a whole bevy of different things. That … Continue reading Defining ‘Wellness’ in the Pleasure Products Industry
How to Maximize the Impact of Adult Retail Staff Training
We all know that the adult retail landscape is constantly shifting, evolving and expanding, regularly leaving retailers to wonder what they could be doing better or how they can cultivate … Continue reading How to Maximize the Impact of Adult Retail Staff Training
How to Establish a Go-To Brand for Sexual Wellness Consumers
Recently I was asked, “How do you get your clients to open up and talk about their sexual challenges?” I’m going to let you in on my response. It’s something … Continue reading How to Establish a Go-To Brand for Sexual Wellness Consumers
Tips for Creating Inclusive Imagery That Inspires Shopping
They say a picture is worth a thousand words, and in the era of online shopping, we really do rely on images to communicate our message of acceptance and appreciation … Continue reading Tips for Creating Inclusive Imagery That Inspires Shopping