Executive Plug and Pro Plug Dual-Surface Metal and Silicone Probes by CalExotics

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Give yourself over to the ecstasy of enhanced stimulation with the dual-surfaced Executive Plug.

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This passionate plug is made for streamlined pleasure with a thrilling metal tip, gently tapered probe and an EZ Grip flanged base for effortless insertion, stimulation, and removal.

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The sleek probe gradually increases gently in girth to let you indulge in any level of anal play.

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The flexible probe is made from a body safe silicone and nickel-free zinc alloy. These body-safe materials are unscented and phthalate free to keep your most sensitive spots happy and healthy.

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Features:

  • Dual-surface tapered probe
  • EZ grip flanged base
  • Designed for enhanced stimulation
  • Easy to clean
  • Nickel-Free Zinc Alloy (probe) Silicone (base)
  • Executive  – 4.5” x 1.5”
  • Executive Pro – 5” x 1.75”

 

Understanding and Embracing the Aging, Female Consumer

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In today’s flourishing sex toy market, excitement and enjoyment aren’t difficult to find. When consumers are seeking unique sensations or a newfound kink, they can easily count on their favorite retailer or online store to provide a plethora of products and a few sex-ed lessons to boot from knowledgeable sales reps.

But for every youthful, enthusiastic shopper, how many more are suffering silently on the sidelines and in need of a solution that’s not as simple as buying a new bullet?

Medical reports show that three in four women will experience dysapreunia, more commonly known as painful sex, due to dozens of conditions such as endometriosis, vaginismus, post-partum issues and pelvic floor dysfunction. Vaginal dryness and atrophy are also common challenges, especially during menopause.

While our bustling intimate products industry is ready to tackle the millennial-focused orgasm gap, we’re often lacking in advice and solutions for middle-aged and senior women. This vital group of female consumers is just as capable and deserving of a vibrant, delightful sex life, whether solo or partnered.

As technological luck would have it, we’re entering a new era of solutions targeted at treating painful sex. CBD extract holds incredible potential to provide natural relief and increased pleasure for women facing age-related barriers to intimate wellness.

A little reproductive system sex-ed and a selection of CBD-based products can go a long way in returning a middle-aged or senior woman to a rightfully enjoyable sex life.

Understanding and Embracing the Aging, Female Consumer

The majority of women begin menopause around age 51. The body is no longer of optimal age to bear children, so around this time, a woman’s ovaries will shut down and her menstrual periods will cease.

We’ve all heard of menopause and generally associate it with women in their senior years. However, you might be surprised to find that many of your 40-something female customers — and even some women in their mid to late 30s — are already dealing with age-related sexual health issues.

Perimenopause arrives anywhere from a few months to four to seven years before a woman’s last menstrual cycle. Most women can expect to see signs of perimenopause sometime in their 40s, though it’s not entirely unusual to encounter hormonal and cyclical changes around the mid-30s.

During this time, women can experience menopause-like symptoms like hot flashes, sleep disturbances, irregular periods or depression and anxiety due to the fluctuation of estrogen. Perimenopause is the body’s way of signaling that full menopause and ovarian shutdown is on its way, albeit very gradually.

With this natural stage of life comes a decrease in estrogen, which often leads to sexual symptoms many women aren’t comfortable discussing, or even sure how to address, with a retail sales rep.

As experts in selling sex education and pleasure-focused experiences, it’s imperative that we also sell our customers on appreciating every stage of womanhood. From the time we’re born, women’s bodies move through an incredible array of changes: puberty and the growth of our curves, menstruation, the discovery of our sexuality and orgasmic potential, and the life-changing transformation of childbirth and motherhood.

As sex-positive pleasure professionals, it’s truly our duty to celebrate women as they age and infect their attitudes with a contagious joy toward middle-aged and senior sexuality.

Enhanced awareness of the unique health issues aging women face is essential. Once retailers understand the signs and symptoms of age-related painful sex, their intuition can guide even the shyest of consumers to a comfortable solution with CBD extract.

Menopause and Painful Sex

The North American Menopause Society claims that between 17 percent and 45 percent of postmenopausal women say they find sex painful. Is it any wonder that the pleasure products space desperately needs to rise to these women’s needs?

Decreasing estrogen leads to thinner vaginal walls and dryness, turning sex from a once-anticipated activity to a cause for fear and anxiety. During penetration, discomfort can range from feeling uncomfortably dry or tight to severe pain. Post-sex, burning or soreness in the vagina or vulva are just as common.

If left untreated, a combination of insufficient lubrication and inflammation can cause tearing and bleeding of the vaginal walls, leaving women vulnerable to infection.

What’s worse, the more painful, unbearable sex a woman has, the more her anxiety is likely to trigger vaginismus. This involuntary tightening of the vaginal muscles, caused by anticipation of pain, only continues the ugly cycle of nightmarish intercourse.

Intimate CBD Products for Decreasing Pain and Increasing Pleasure

CBD can be Goddess-sent for perimenopausal and menopausal customers — or anyone experiencing painful penetration and intimate health problems — who have yet to find light at the end of the tunnel.

CBD, short for cannabidiol, is a non-psychoactive, non-psychotropic compound extracted from the cannabis plant. It provides all of the pain and anxiety relief of other cannabis products without any negative side effects or the “high” feeling typically associated with medical marijuana.

For millions of women who suffer from sexual pain, genital inflammation or pre-sex anxiousness, CBD can provide welcomed relief in a natural, herbal remedy without a prescription.

When taken orally, CBD extract provides natural anti-anxiety properties. It can help calm the mind and get anxious consumers out of their heads, so to speak, and back into the moment. Many consumers who struggle with overall mental health problems, like depression, anxiety or ADHD, have felt more energetic, focused and positive after imbibing an appropriate, daily dose of CBD.

CBD is also an amazing, natural anti-inflammatory and can help reduce pain throughout the body. Studies have shown CBD to be anti-arthritic and capable of reducing inflammation in the joints and muscles.

For overall mental and full-body physical relief, CBD in the form of edible tinctures, pills or treats like gummies is your customers’ best bet.

For more specific pain in the genitals, especially during sexual activity, you can additionally recommend a CBD lubricant formulated for safe internal use. Customers can always combine an edible extract with a penetration-friendly lube to maximize pain relief and pleasure.

CBD lubricants bring all the benefits of cannabidiol right where aging women need it most: in their vulva tissue and inside the vagina.

When applied on the genitals as a sexual lubricant, CBD acts as a natural anti-inflammatory and can help reduce pain from inflammation, allowing for more comfortable and pleasurable touch and penetration. Additionally, as it soaks into the skin, CBD can relax the vaginal muscles and calm the nerves that perceive pain.

Though it hasn’t been fully proven whether CBD can increase blood flow, many users have reported feeling the related effects of better genital circulation: increased sensitivity to pleasurable touch, higher arousal levels, and production of their own natural lubrication.

Whenever possible, point your customers to a water-based CBD lubricant. Water-based CBD lubes are designed specifically for sexual play and intercourse. For starters, they’re completely safe to use with condoms and all sex toy materials. They offer quick absorption to the localized area through the vulvar and vaginal mucosa, maximizing CBD’s therapeutic effects. They’re also more likely to be pH-balanced so as not to interfere with the sensitive, acidic environment inside the vagina, which can potentially lead to yeast or bacterial infections.

However, be aware that CBD isn’t a cure-all. If your customers are experiencing deeper-rooted issues, like severe physical or emotional pain or suffering the effects of past trauma, consider referring them to a sexual therapist or qualified clinician. In fact, many AASECT-certified medical doctors and sex therapists are big believers in the amazing benefits of CBD!

CBD: Reinventing the Wheel for Sexual Pain Sufferers

As more aging women enter our retail shops and peruse our web stores, it’s our responsibility as intimate wellness experts to decipher their important sexual needs. While CBD extract might have begun as a 420-themed novelty, this proven medicinal remedy has quickly proven itself as a powerful tool for natural pain relief.

Your female customers age 40 years and older might not need another vibrator to solve their sensual woes. A CBD lubricant or edible might be just the ticket to helping aging women reclaim their right to incredible sex.


Understanding and Embracing the Aging, Female Consumer by Dr. Sadie Allison, Founder & CEO of GoLove CBD Lubricant, originally appeared in XBIZ

Kiiroo Onyx+

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Redefining pleasure. Once again.

Welcome to new and improved contracting technology. A whole new experience in the same form factor.

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Discover how to get started with your new solo or Interactive experience. ONYX+ is easy to set up and ready to go as soon as you open the box.

 

A new sensory experience awaits you. The new KIIROO Onyx+ is ready to bring you in touch with the internet.

Onyx+ is a light-weight penis masturbator that is quiet, discreet, and perfect to travel with.

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The third-generation Onyx has a completely different rotating motor that goes in a continuous up-down motion simulating intercourse.

Onyx+ can reach up to 140 strokes per minute while still maintaining a more silent motor than both of its predecessors, making the sensory experience of using Onyx+ even more exciting.

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Connect your KIIROO Onyx+ with any KIIROO device. KIIROO Pearl (1 or 2), KIIROO Onyx (1, 2 or +), OhMiBod Fuse, OhMiBod Esca (1 or 2), Fleshlight Launch or any FeelTechnology-enabled compatible device. You can truly feel your partner’s touch, in real-time, from anywhere in the world.

If you prefer solo sessions, KIIROO Onyx+ can be paired to your favorite interactive content; erotic video, Virtual Reality, 3D Gaming and webcam partner sites.

All content on FeelMe.com and other interactive partner sites are compatible.

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Technology meets Design

1 Soft-touch coating for an extremely tight and comfortable grip.

2 Touch-sensitive trackpad used to control the speed of the stroke and partner devices.

3 Real-Feel Sleeve for maximum comfort. Reusable and replaceable.

4 10 contracting rings that move in an up-down motion simulating intercourse.

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Features:

  • Interactive penis masturbator
  • Simulates intercourse
  • Rotating motor automatically contracts up and down
  • Up to 140 strokes per minute
  • Reusable Real-Feel sleeve
  • Connect with and control other Kiiroo devices for partner play
  • Pair with interactive content for solo play
  • USB rechargeable, charging cable included
  • 4 Hour charge provides up to 1 hour of playtime

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In the Box:

  • KIIROO Onyx+
  • USB Charging cable
  • Authenticity and Warranty Card
  • Quick Setup Manual
  • Real-Feel Sleeve

ABS, POM

Size: 8.9 x 7.9 x 26.3cm

Opening Hole Size: 5 x 4.5cm

Hole Height: 16.5cm

Happy Rabbit Orgasm Kit by LoveHoney

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Hip-hop your way to tip-top delights with the happy rabbit orgasm kit.

Pairing a pocket-sized bunny ear bullet vibe with 1 fl oz of orgasm gel, its sensual hare-raising thrills are only a buzz away.

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The silicone bullet vibrator offers 12 modes made up of 3 thrilling speeds and 9 tempting patterns of vibration, so you can find the one that suits you best. Play with the buzzing bunny ears solo or with a partner, wet or dry, thanks to its waterproof design.

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To use with the orgasm gel, simply massage a drop on a sensitive external area you’d like to arouse, such as the clitoris, labia or nipples, then tease with the bullet vibe.

happy rabbit loves water-based lube. Squeeze a generous dollop along the bullet for the best slip-slidey goodness.

Orgasm gel ingredients: Aqua, Propanediol, Hydroxyethylcellulose, PEG-40 Hydrogenated Castor Oil, Arginine, Ethyheyxlglycerin, Phenoxyethanol, Citric Acid, Menthol

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Features:

  • 2-Piece pleasure kit
  • Rabbit ear bullet vibe
  • 3 speeds and 9 patterns to explore for customized pleasure sessions
  • Orgasm gel for thrilling delights
  • Vegan-friendly orgasm gel may enhance your arousal (results may vary)
  • Waterproof vibe is happy to hop into the tub for aquatic adventures
  • 1 Year warranty provided by LoveHoney
  • Silicone and ABS
  • 4.75” x 1” at widest point

All about the G-Spot

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What is the G-Spot?

Named after Dr. Ernst Grafenberg, the urologist who discovered it, the G-Spot is a scientifically researched area that can give women incredible pleasure. It is identified as the female prostate, demonstrating similar traits and functions as the male prostate; all women have one and are capable of ejaculating prostatic fluid.

Why is the G-Spot so special?

The female prostate is a vine-like structure that surrounds the urethral canal (the tube that urine exits the body). It is only one-fourth the size of the walnut-shaped male prostate, but it has much more ducts/glands. For both men and women, these ducts/glands supply prostatic fluid which can be ejaculated from the urethra. The quantity of women’s prostatic fluid can be as little as a teaspoon to a gushing one-half cup. If this amount is hard to imagine, think of all the liquid two little tear glands can produce.

The G-Spot is surrounded by the nerve-rich clitoral bulb. It also has its own nerve supply (pelvic nerve), creating a highly enjoyable place for women to explore. This dual nerve innervation not only makes it possible for women to have two distinct types of orgasms (clitoral and G-spot), but also to experience an amazing combination of these two types simultaneously.

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Where is the G-Spot?

Many women have difficulty finding their G-Spots, but with a little instruction, this pleasure- factory can be found. It is important to realize that this is an area stimulated through the vaginal wall, and it is easiest to identify once a woman is aroused. The G-Spot can be found anteriorly (the roof of vagina) and depending on one’s G-Spot anatomy, it will be found in different locations. The majority of women will find their G-Spots right beyond their vaginal entrances, but the rest will find it either mid-way or further back by the cervix. The area feels like corduroy ridges and is more pronounced (and feels more enjoyable) after stimulation causes its tissues to swell.

The ridged tissue can be followed to the tail of the G-Spot. When stimulated in a gentle “come hither” motion, one can experience pleasing sensations while feeling the body of the prostate. Additionally, since the urethral meatus (the hole that urine exits the body) is generally the head of the G-Spot, many women like the way it feels when this area is stimulated.

Since women both urinate and ejaculate through their urethral canals, residual urine can be identified in female ejaculate (explaining the claims that ejaculate is only urine). Yet, female ejaculate has been scientifically studied and found to be a fluid in its own right. It is a clear liquid with a higher PH than urine, and its taste and smell have been found to vary depending on where the woman is in her menstrual cycle. It contains prostatic fluid along with glucose and trace amounts of urine. Ejaculate’s higher PH and glucose content are thought to play a positive role in fertilization; both promote a supportive environment for sperm to survive while traveling through the vagina.

Small amounts of ejaculate seep into the vagina during G-Spot stimulation. If the full amount of accumulated ejaculate is not expelled, it moves backwards into the bladder and is urinated out (and explains the reason women why feel like their bladders’ have filled during vaginal penetration). Many women mistake the urge to ejaculate as the need to urinate, and therefore contract the pelvic muscles to prevent it. Whether they decide they want to release the ejaculate or not, spectacular G-Spot orgasms can still be experienced!

Is it ejaculate or urine?

Since women both urinate and ejaculate through their urethral canals, residual urine can be identified in female ejaculate (explaining the claims that ejaculate is only urine). Yet, female ejaculate has been scientifically studied and found to be a fluid in its own right. It is a clear liquid with a higher PH than urine, and its taste and smell have been found to vary depending on where the woman is in her menstrual cycle. It contains prostatic fluid along with glucose and trace amounts of urine. Ejaculate’s higher PH and glucose content are thought to play a positive role in fertilization; both promote a supportive environment for sperm to survive while traveling through the vagina.

Small amounts of ejaculate seep into the vagina during G-Spot stimulation. If the full amount of accumulated ejaculate is not expelled, it moves backwards into the bladder and is urinated out (and explains the reason women why feel like their bladders’ have filled during vaginal penetration). Many women mistake the urge to ejaculate as the need to urinate, and therefore contract the pelvic muscles to prevent it. Whether they decide they want to release the ejaculate or not, spectacular G-Spot orgasms can still be experienced!


All about the G-Spot originally appeared on Rumble & Buzz

Classic Brands Care Packages

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These Classic Brands Bundles are the manufacturer’s way of letting you know that they support YOU, the retailer.

These Care Package mini bundles represent the best of the best of the 3 top-selling Classic Brands Collections – Coochy, CG, and Max – and each bundle is 1 sku so ordering is a breeze.

As a bonus, they include anywhere from 25% to 35% bonus of foils to gift to the end consumer. Yep, you read right 25% to 35% worth of foils to GIVE AWAY to any end-user however you see fit.

Whether you are just reopening, sprucing up the store or presentation table, looking to dip your toe into the Classic Brands waters, or just like to hook your customers up with free stuff, you really can’t go wrong with any of these Care Packages.

 


Max bundle 1

Max Care Package Contains 2 of Each:

  • Prolong Gel Regular Strength 1.2oz
  • Arousal Gel Regular Strength 1.2oz
  • Prolong Gel Extra Strength 1.2oz
  • Arousal Gel Extra Strength 1.2oz
  • Prolong Spray Regular Strength 1.2oz
  • Command Gel 1.2oz
  • Prolong Spray Extra Strength 1.2oz
  • Vitality Cream 3oz
  • Relax Anal Desensitizer 1.2oz
  • Satisfaction Masturbation Cream 3oz
  • PLUS 72 units of promo postcard with foils – FREE with purchase of the Max Care Package Mini Bundle

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Coochy Bundle 1

Coochy Care Package Contains 2 of Each:

  • Shave Cream Au Natural 7.2oz
  • Shave Cream Be Original 7.2oz
  • Shave Cream Frosted Cake 7.2oz
  • Shave Cream Floral Haze 7.2oz
  • Shave Cream Island Paradise 7.2oz
  • Shave Cream Sweet Nectar 7.2oz
  • Shave Cream Peachy Keen 7.2oz
  • Fragrance Mist Be Original 4oz
  • Fragrance Mist Floral Haze 4oz
  • Fragrance Mist Island Paradise 4oz
  • Fragrance Mist Sweet Nectar 4oz
  • Fragrance Mist Peachy Keen 4oz
  • After Shave Protection Mist 4oz
  • Body Oil Mist 4oz
  • Intimate Feminine Spray 4oz
  • Sweat Defense Protection Lotion 3.4oz
  • Fragrance Mist Frosted Cake 4oz
  • PLUS 72 units of promo postcard with Foil – FREE with purchase of the Coochy Care Package Mini Bundle

Coochy Bundle 2


CG Bundle 1

CG Care Package Contains 2 of Each:

  • Pole Polish Naked 4oz
  • Pole Polish Strawberry 4oz
  • Pole Polish Vanilla 4oz
  • Blow Me Oral Sex Gel Sugar Rush 2oz
  • Blow Me Oral Sex Gel Berry Burst 2oz
  • Blow Me Oral Sex Gel Mint 2oz
  • Lip Tease Stimulant Strawberry 1oz
  • Lip Tease Stimulant Watermelon 1oz
  • Lip Tease Stimulant Mint 1oz
  • Oh My Stimulant Warming 1oz
  • Oh Yes Stimulant Cooling 1oz
  • Oh Gee G Spot Stimulant 1oz
  • Oh Wow Tightening Gel 1oz
  • Tush Tease Anal Stimulant 1oz
  • Tush Ease Anal Relaxant Ethyl PABA 1oz
  • Tush Ease Anal Relaxant Au Natural 1oz
  • PLUS 72 units of promo postcard with foils – FREE with purchase of the CG Mini Bundle

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Navigating Desires in the Wide World of Pleasure Products

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I’m consistently amazed at how our industry ebbs and flows in and out of the mainstream light. One day Jane Fonda is talking about the importance of having a vibrator in your 70s, and the next a retail customer is facing store closure issues from town ordinances trying to put them out of business. We celebrate with the recognition our industry deserves and gather forces to stand behind one of our own when they need it.

The constant learning model that goes on between manufacturers and retailers creates the perfect atmosphere in how to perceive someone’s statement or question like “What if I don’t like vibrators?” into a profitable shopping experience. Our retail force has been evolving their store assortments to appeal to customers who want vibes as well as those that don’t. Some retailers have embraced a steady and aggressive expansion into soft lines that include everyday clothing and accessories that people seek out like shoes, back-packs, dance wear, festival gear, holiday lingerie, and gender-neutral items that are hard-to-find in mainstream stores.

Cheeky gift items that people want but stores are too cautious to carry also draw shoppers to adult retailers. These little items put some fun back into gift-giving and offer a little surprise and delight when people open their bags. The body care and wellness categories have so much to offer in some stores, you forget they even sell vibrators. Retailers are offering luxurious options for CBD creams and sprays, cosmetics, exotic lubricants, self-pampering spa products, and other nontraditional self-care items.

Looking for some lusty words to peruse over, or maybe looking to delve deeper into a sexual topic you want to know more about, stores are offering some pretty great literary options on their shelves that one may not have thought they could find in a traditional vibrator store. Expanding into non-toy categories but keeping in the adult theme will be critical to a store’s physical survival. If you can demonstrate that you are not only a sex toy store, but an adult health and wellness store, your customers will see the different range of categories and opportunities they must shop. Not liking vibrators has nothing to do with not liking adult products.

So, when a customer comes in and says “I don’t like vibrators” what does that really mean? First, it’s a statement, not a question. It’s similar to a “hangry” partner that doesn’t know what they want, but you both know they must eat. Like your hangry partner, this customer didn’t take time out of their day to locate your specific retail destination just to inform you, a perfect stranger, that they don’t like vibrators. They are searching for help and a like a lot of people, don’t have the awareness or knowledge of how to ask. It’s hard enough going into an adult store when you are shy yet have an idea of what you want. Imagine how hard it must be to be shy and surrounded by what you “don’t” want. Shopping online has a lot of perks but sometimes you just must see the product in person. Second, it could mean you have a very educated customer on your hand that’s going to need your help to edit their interests. Either scenario gives you a jackpot of options to work with, and whether new to the sales floor or an experienced veteran, this type of customer can bring some serious revenue to your store.

When a customer offers a statement or hard question to start with, be humble. Invite them to lead the conversation, so as the sales associate you can navigate the sale. Sometimes we get so excited with all our knowledge and enthusiasm that we forget to listen. (Raises hand in guilt). In this case, the customer doesn’t like vibrators. How do you ask if it’s because they’ve tried and don’t care for them, or they don’t have a lot of knowledge on vibrators in general? Phrasing is so important! When you become accustomed to asking the same question a lot throughout the day, it’s easy to get monotonous in your approach. Asking open-ended questions and greeting the customer doesn’t equate to proactive selling. Showing vulnerability in sensitive situations can be a big booster in a customer feeling confident enough to tell you they don’t like vibrators but don’t know what else to try. You don’t have to share personal information or experiences with products to be playful and knowledgeable at the same time.

Pinch yourself and remember what it felt like the first time you walked into a store. Did an eager associate whisk you off, or were you numbly pointed in a general direction? Good or bad, someone else was a key factor in your shopping experience and your takeaway from that adult store. As the associate reading this, you get to directly control what type of shopping experience people have in your store. Look for the customers who are asking the hard questions or are looking hard not to be seen, those are your hidden gems.

At the end of the day we are all human and trying to figure out how to be the best versions of ourselves possible. As a society, we are finally talking about self-pleasure and how it can help us feel better and do better, both mind and body. No store is too small to matter, and no store is too big to be the only one that matters, it’s the people inside who make it count. Be human and help each other learn to connect so we can be stronger for each other.


Navigating Desires in the Wide World of Pleasure Products by Danielle Seerley originally appeared in XBIZ

Satisfyer Secret Affair Mini Vibe with Touch Control

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The Secret Affair is a pleasure bringer with a handy lipstick design that can be easily stashed away for those special moments. And with a removable cap, the Secret Affair is not only hygienic, but the ideal travel companion, offering targeted stimulation wherever you go!

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Vary the sensations by using the Secret Affair with the elegant bronze colored cap on, or remove it to reveal the firm rounded silky silicone tip.

Access the 6 vibration speeds and 10 patterns with a twist to activate, and once the blue light is on use the innovative touch control tap to change the tempo to the mode you like best.

The USB rechargeable Secret Affair is waterproof for fun in & out of the water and easy cleanup.

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Features:

  • Mini vibe
  • Innovative touch-reactive control
  • Versatile use
  • Can be used with or without a cap
  • Powerful vibration
  • 6 Speeds + 10 vibration modes
  • Waterproof
  • USB rechargeable – charging cable included
  • 2.5 Hour charge provides up to 1 hour of playtime
  • 15 Year warranty provided by Satisfyer
  • Silicone and ABS
  • 4.25” x 1.2”

Mini Marvels Finger Vibes by CalExotics

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The Mini Marvels Finger Vibes put knee-shaking pleasure at your very fingertips.

The totally self-contained finger vibrators are sure to thrill with pinpoint stimulation and full-coverage vibrations. Indulge your every fantasy with 10 functions of vibration and a contoured finger shape made to explore sensual sweet spot and pinpoint intimate desires with ease.

Find your favorite setting with the touch a button while you flicker through 10 powerful functions of vibration, pulsation and escalation. The easy-touch control buttons let you enjoy frustration free control.

The USB rechargeable Marvelous Finger Vibes are waterproof for fun in & out of the water and easy cleanup.

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Both styles feature:

  • Totally self-contained finger vibes
  • Power packed
  • Easy-to-operate
  • Stimulating pleasure nubs
  • 10 functions of intense vibration, pulsation and escalation
  • Body safe Silicone
  • Security travel lock – hold for 2 seconds to turn on or off
  • Waterproof
  • USB rechargeable – charging cord included
  • 1 Hour charge provides up to 75 minutes of playtime
  • 1 Year warranty provided by CalExotics

Mini Marvels Marvelous Tickler

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Small/ Medium Finger Vibe with Pleasure Ridges.

The gently ribbed surface and contoured body let you deliver thrilling vibrations from any angle you desire.

Silicone. 4” x 1.25”

 

Mini Marvels Marvelous Arouser

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Large/ Extra Large Finger Vibe with Pleasure Nubs.

The gently textured surface and contoured body let you deliver thrilling vibrations from any angle you desire.

Silicone. 4” x 1.5”

How Adult Retailers, Medical Community Can Come Together for Sexual Health

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Picture this: a potential customer walks into your store, approaches your booth at a convention, or calls your order hotline. They’re intimidated, a little embarrassed, maybe even apologetic — you can see it in the slump of their shoulders, hear it in the way they lower their voice and stumble over their words.

“I’ve never been to a place like this before. I don’t even know where to start. I’m hoping you can help.”

(Sure you can. That’s why you exist, right? And although you can tell they’re convinced that their issue is uniquely humiliating, you know from experience it’s actually very common.)

Now imagine these next words. “Every time I try to have sex, my leg goes into painful spasms. I don’t know exactly why it happens, but I thought maybe you could recommend a sex toy to help me relax and forget about the pain.”

Most likely, you’d urge them to see a medical professional for diagnosis and treatment immediately. As a retailer, you’re more than happy to help them maximize their pleasure after the pain is gone; but sex toys don’t cure injured leg muscles.

Believe it or not, a very similar scenario plays out in my business on a daily basis. As a physical therapist specializing in women’s sexual health issues, I’ve treated hundreds of patients; and our first in-office conversation, or the messages that fill my voicemail inbox, often begin exactly that way. The only difference is that their pain is in their pelvic floor muscles; but because that condition is shrouded in misunderstanding and social stigma, they’ve spent a long time looking for ways to minimize or normalize their pain instead of treating it.

Just how common is this? Scientific studies indicate that 43 percent of women — almost half — will experience painful sex on an ongoing basis at some point in life. Among other things, that means your customers and my patients are the same people. And although I’m not in the retail and marketing side of the sex industry, you and I share a common goal — to help people understand that sex is normal, but pain (unless you’ve requested it from your partner) is not.

In almost two decades of successful practice in my field, I’ve learned tackling a problem that affects nearly half of all women (not to mention, their partners) means I can’t just treat women’s bodies. In addition to helping my patients, education and advocacy have helped me grow my business. I believe they can do the same for you.

Don’t worry — there’s no pop quiz at the end of this article. Knowing the difference between vaginismus and vulvodynia (two common diagnoses) is my job; and non-professional medical advice typically does my patients more harm than good. Instead, take some time to educate yourself and your team about the people affected by it from a marketing perspective.

Who are these women? They’re college students, new moms, and menopausal women from all walks of life — your mother, your sister, your co-worker. They suffer from muscle pain that can make penetration, and sometimes other forms of sexual expression, excruciating or impossible. And whether it’s chronic or sudden, and regardless of how it began (and there are many medical causes, from injury to hormone changes), it is keeping them from a pleasurable and fulfilling sex life.

Remember the leg spasm example? Think about how the emergence of the “weekend warrior” as a marketing demographic revolutionized the sporting goods industry. I can treat the pain; but if you understand how it affects their sexual lifestyle, you can tailor and promote products that help them associate sex with pleasure.

Of course, most of these women aren’t talking openly about it; and even the bravest among them tend to avoid your retail locations (although you can bet they’ve checked out your website). They do talk to each other online, though; a quick internet search of terms like “painful sex,” “pelvic pain” and “pelvic PT” will deliver an instant focus group.

But you’re missing another crucial demographic if you haven’t considered marketing directly to women’s health physical therapists. It’s a fairly new specialty; but we’re growing exponentially, our network is massive, and we’ve built a trusted social media platform with impressive reach. When my colleagues and I find a quality product we know will help our patients, the news travels fast. And — best kept secret — we’re already using some of them in treatment.

Pain-free intercourse is the goal of most of my patients from day one; but pelvic floor physical therapy can’t be rushed and requires home therapy between sessions. From my perspective, any aid that helps them discover other forms of sexual expression during that process, or reconnects them to their bodies and partners in pleasurable ways, is well worth the investment.

Additionally, successful home therapy requires the right equipment; and it’s rarely covered by insurance. Especially during the final transition to intercourse with a partner, I suggest certain toys based on their realistic look and feel, as well as their more reasonable price points. Opportunities exist at every level of your market. I purchase lubricant by the gallon for my practice; and many of my patients joke that they do the same. You know your products better than anyone; can you think of ways to connect them to this need? If so, I want to hear about it.

Speaking of communication — advocacy is another important area in which we can partner. In addition to the well-documented physical pain my patients deal with, the emotional toll it takes on them and their partners is a second major barrier to diagnosis, treatment and recovery. And overwhelmingly, they tend to suffer in silence.

Why? Let’s revisit that leg spasm example one more time. Although the set-up may have sounded familiar, you’ve probably never had a customer embarrassed to talk to you about muscle pain in their leg (or back, or neck), let alone ask you to help them forget about it or pretend it’s normal. They know the pain isn’t all in their mind because they can point to where they feel it; so they don’t wonder whether the right mindset can cure it.

But traditional medicine has really dropped the ball on women’s sexual health in general, and on pelvic floor injury in particular. Combine the social taboos and conflicting messages surrounding sex and women’s bodies with decades of misinformation and misdiagnosis, dangerous myths, and ineffective treatment. Add personal frustration and disappointment; and pile on well-meaning but unhelpful advice (and sometimes pressure) from intimate partners, trusted family members and friends, and even doctors to “just relax,” “have a glass of wine” or “push through the pain.” It’s easy to understand why so many of my patients doubt their instincts, hide their painful secret, and avoid treatment — and sex — for months or years.

No matter where they are in the body, muscles are muscles. I treat injured legs and pelvic floors using the same principles; and with proper physical therapy, pain disappears and function returns. But, while every patient requires an individualized treatment plan, early diagnosis and treatment generally speeds recovery time and lowers the risk of complications like injury to surrounding muscles. This is especially true for pelvic patients; and it also prevents further damage to their self-esteem, relationships and harmful thinking patterns about pleasure. The most therapeutic thing I can do for my patients — your customers — as a group is to break the silence about painful sex.

Retailers in the sex industry have always been fearless about shattering taboos and empowering women to take charge of their sexual health and pleasure. Now that you know how widespread this taboo is within your customer base, how can you use the power of your own platform to change the status quo? Sensitivity to language in product packaging and descriptions, advertising on social media sites dedicated to the discussion (or featuring it on your own sites), promotional partnerships with medical professionals, and corporate sponsorship of non-profit groups and events like Pelvic Pain Awareness Month are all things to consider through the lens of social responsibility and good business.

Painful sex isn’t “normal”; but it is common, and it is treatable. Like you, I envision a future where every adult is empowered and supported in their journey toward sexual health and pleasure, without shame or fear. For me, that’s a world in which they can approach both of us confidently to discuss their needs and desires, knowing what each of us can do to help them find and enjoy the sex life we know they deserve.


How Adult Retailers, Medical Community Can Come Together for Sexual Health by Dr. Heather Jeffcoat, DPT originally appeared in XBIZ