This topic might make some people uncomfortable: the kink industry has a predator problem, and it is not the one most people assume. It is not creeping in the shadows … Continue reading Why Strong Kink Sales Start With Education and Support
Category: Sharing is Caring
How Industry Professionals Can Normalize Sexual Wellness Through Everyday Dialogue
Working in adult retail means becoming comfortable with conversations. Every day, store owners, managers and sales associates help customers navigate products, answer questions, solve problems and find solutions that support … Continue reading How Industry Professionals Can Normalize Sexual Wellness Through Everyday Dialogue
How Retail Merchandising Can Make BDSM More Accessible
For years, fetish and BDSM products have occupied a complicated space in adult retail. They are often highly recognizable, visually compelling and culturally fascinating, yet easy for retailers and brands … Continue reading How Retail Merchandising Can Make BDSM More Accessible
How Educator Partnerships Help Retailers Serve Diverse Customer Needs
Walk into almost any adult store today, and you can feel the industry in the middle of an upgrade. On one side, you still see the familiar wall of vibrators, … Continue reading How Educator Partnerships Help Retailers Serve Diverse Customer Needs
Why AI Success in Adult Retail Starts With Understanding Daily Operations
Let me tell you about a task I used to dread. We manage payroll across more than a dozen entities that operate on different schedules. Every pay period, someone had … Continue reading Why AI Success in Adult Retail Starts With Understanding Daily Operations
5 Key Features Your Adult Ecommerce Website Might Be Missing
I spend a lot of time on adult ecommerce websites. Not just looking at the front end, but digging into what’s actually driving traffic, conversions and long-term growth. Here’s the … Continue reading 5 Key Features Your Adult Ecommerce Website Might Be Missing
A Retailer’s Road Map for First-Timers’ Anal August
Anal August offers a prime opportunity for brands and stores to capture new customers and drive growth in a category that’s gaining mainstream momentum. As consumer interest in anal play … Continue reading A Retailer’s Road Map for First-Timers’ Anal August
How to Respond to Public Criticism on Social Media With Clarity, Composure
Handling a public call-out on social media is one of the more uncomfortable moments a professional can face. It can feel personal, immediate and amplified in a way traditional feedback … Continue reading How to Respond to Public Criticism on Social Media With Clarity, Composure
Anal Toys: Exploring a Sensitive Zone
Anal toys are, rather explicitly, designed for pleasure and exploration of the anus and rectum — an area rich in nerve endings and located conveniently close to both male and … Continue reading Anal Toys: Exploring a Sensitive Zone
Tips for Building a Pleasure Brand That Lasts
Each year, promising new indie brands enter the pleasure industry with fresh, creative designs meant to enhance intimacy, wellness and self-discovery. Some are embraced by retailers and shoppers, while others … Continue reading Tips for Building a Pleasure Brand That Lasts