In my last article, I discussed how AI is not just “on the horizon” for small-to-midsize retailers — it’s barreling toward us in a big way. I stressed the critical … Continue reading Smart Commerce: How AI can Take Retail Operations to the Next Level
Welcome to the “seggsual” wellness industry, also known as the “s//xual wellness industry” or “s-eggs-ual” wellness industry. Why so many aliases? Because mentioning what we actually do can torpedo our … Continue reading Strategies for Navigating Content Restrictions on Social Media
We know that constant change is what keeps customers coming back for more. We also know that there is never enough time to do all the things you’d like to … Continue reading 10 Elements of a Great Retail Display
Buyers in the sexual wellness industry bear a weighty responsibility. They must strike the perfect balance between meeting customers’ demonstrated needs with tried-and-true products, and staying on top of the … Continue reading An Inside Look at the Decision-Making Process of Expert Merchandisers
Whether you call it shrinking, theft, loss prevention or shoplifting, there’s no question that it impacts a retailer’s bottom line… and not in a good way. In fact, a 2024 … Continue reading 5 Ways to Combat Theft in Retail Stores
In the ever-evolving landscape of retail tech, staying ahead of the curve is not just advantageous — it’s mandatory for survival. Currently, small-to-midsize retailers face an unprecedented opportunity to leverage … Continue reading A Look at the Benefits of AI for Optimizing Retail Operations
When it comes to brick-and-mortar retail, getting shoppers in the door is only the beginning. Once they are inside, catching their eye and getting them to open their wallets is … Continue reading Tips for Making the Most of In-Store Marketing
In online commerce, every sale matters. This is particularly the case in the pleasure sector, where there is intense competition and as many customer preferences as there are products. Online … Continue reading Upselling Strategies for Pleasure Product Ecommerce Success
Were you as excited as I was about the premiere of “Bridgerton” Season 3? If all those steamy scenes of passionate courtly love and lustful glances over Regency-era fans give … Continue reading How ‘Bridgerton’ Is Sparking Interest in Steamy Romance
For as long as people have been getting it on, they have also been finding ways to enhance their pleasure. The ancient Greeks loved sex and were incredibly open about … Continue reading Sweetening Up Sales With Lubricants, Topicals and Sexual Enhancers